Connor McKnight

Portfolios / Arts, Design, Entertainment, Sports, and Media Occupations

Art director

47 pictures, films and books for Kaitu, The North China Times and FourSkill

The graphics and images on FourSkill, Kaitu and The North China Times are his.

Object plate for the art director portfolio: a spread of proofs, a set square and a pen.
About this occupationArt director · what the work involves, and what his work shows

Formulate design concepts and presentation approaches for visual productions and media, such as print, broadcasting, video, and film. Direct workers engaged in artwork or layout design.

Tasks his work shows

  1. Formulate basic layout design or presentation approach and specify material details, such as style and size of type, photographs, graphics, animation, video, and sound.26 pieces · Art direction
  2. Review illustrative material to determine if it conforms to standards and specifications.26 pieces · Art direction
The other 14 tasks of the occupation
  1. Work with creative directors to develop design solutions.
  2. Present final layouts to clients for approval.
  3. Manage own accounts and projects, working within budget and scheduling requirements.
  4. Confer with creative, art, copywriting, or production department heads to discuss client requirements and presentation concepts and to coordinate creative activities.
  5. Confer with clients to determine objectives, budget, background information, and presentation approaches, styles, and techniques.
  6. Review and approve art materials, copy materials, and proofs of printed copy developed by staff members.
  7. Create custom illustrations or other graphic elements.
  8. Attend photo shoots and printing sessions to ensure that the products needed are obtained.
  9. Hire, train, and direct staff members who develop design concepts into art layouts or who prepare layouts for printing.
  10. Research current trends and new technology, such as printing production techniques, computer software, and design trends.
  11. Mark up, paste, and complete layouts and write typography instructions to prepare materials for typesetting or printing.
  12. Conceptualize and help design interfaces for multimedia games, products, and devices.
  13. Prepare detailed storyboards showing sequence and timing of story development for television production.
  14. Negotiate with printers and estimators to determine what services will be performed.

The skills it calls for most

  • Active Listening
  • Speaking
  • Critical Thinking
  • Reading Comprehension
  • Judgment and Decision Making
  • Coordination
  • Complex Problem Solving
  • Time Management

The knowledge it calls for most

  • Design · his work draws on it
  • English Language
  • Computers and Electronics
  • Fine Arts · his work draws on it
  • Communications and Media · his work draws on it
  • Sales and Marketing
  • Customer and Personal Service
  • Production and Processing
Field
Arts, Design, Entertainment, Sports, and Media Occupations
Skills shown
Art direction